Resume





I’m Loïs Solkesz, a freelance creative strategist and content marketer with a focus on cultural brands and experiences. With a foundation in fashion and a stronghold in event marketing, I build digital identities that feel human — and perform. Whether directing content for festivals or leading social media strategies, I approach each project with editorial insight, brand sensitivity, and an eye for relevance.  

Curious minds welcome.

I’m always open to creative exchanges — from spontaneous brainstorms to long-term collaborations.

Drop me a line: loissolkesz@gmail.com


Work Experience

  • (Freelance) Creative Strategist / Marketer, Loveland Events, August 2024 – Present
    Currently working across content and campaign management for one of Amsterdam’s most renowned electronic music festivals. I support Loveland’s marketing team with strategy, creative direction, and execution—bridging the gap between brand identity, content creation, and audience engagement.     

  • Head of Content & Socials, Artists For President B.V., 2022 – 2024
    Led content and social media efforts for an event agency focused on culture, music, and nightlife. I developed brand identities and digital strategies for events like Intercell and Nyx op Donderdag, translating on-the-ground energy into digital storytelling. From leading teams to producing campaigns and co-creating merch, I ensured consistency and impact across the board.    

  • Online Marketing Trainee, Leaped, 2022
    Completed an intensive marketing traineeship covering SEO, Google Ads, social media, UX, email marketing, and campaign strategy. Certified across multiple disciplines, with a strong focus on applying data-driven thinking to creative execution.     


Education

  • Bachelor of Science (Fashion & Management), Amsterdam Fashion Institute, 2017 – 2021
    I completed my degree in Fashion & Management at the Amsterdam Fashion Institute, specializing in Fashion & Innovative Marketing and a minor in Entrepreneurship. This foundation nurtured my expertise in visual storytelling and branding, deeply influenced by fashion and culture, which I now channel into my creative projects.               

  • Senior General Secondary Education (HAVO), Lyceum aan Zee, 2012 – 2017
    During my time at Lyceum aan Zee, I focused primarily on economics and culture, with a minor in art history, providing a solid foundation in critical thinking and cultural analysis.               


Core Skills

  • Content Strategy & Creation
  • Social Media Marketing
  • Creative Direction
  • Brand Development
  • Short-form Video Content
  • Digital Marketing
  • Data-Driven Storytelling
  • Team Leadership & Collaboration
  • Event Marketing
  • Adobe Creative Cloud

Tools & Platforms

  • Google Analytics 4
  • Google Data Studio
  • Meta Business Suite
  • Email Marketing Tools (CXL certified)
  • CMS & Social Scheduling Platforms

Certified Courses

  • Google Analytics 4, CXL
  • Google Data Studio, CXL
  • Content Marketing Research, CXL
  • Data-driven Influencer Marketing, CXL
  • Content Strategy and SEO for Lead Generation, CXL
  • Email Marketing, CXL
  • Account Based Marketing, CXL