BURST

     Project Breakdown           

For BURST, I collaborated with Loveland Events to bring the concept to life, overseeing social strategy, campaign execution, and content direction. My role involved defining a bold tone of voice, shaping the event’s branding, and creating engaging content across multiple touchpoints to capture the essence of this energetic, one-stage experience. From concept creation to launch, I helped craft a unified narrative that amplified BURST’s unique energy and drew the crowd into the moment. 

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